Another major outfit change for Wonder Woman came about as part of DC Comics' 2011 relaunch of its entire line of publications, The New 52. The character's original one-piece outfit was restored, although the color combination of red and blue was changed to dark red and blue-black. Her chest-plate, belt and tiara were also changed from gold to a platinum or sterling silver color. Along with her sword, she now also utilizes a shield. She wears many accessories such as arm and neck jewelry styled as the "WW" motif. Her outfit is no longer made of fabric, as it now resembles a type of light, flexible body armor. Her boots are now a very dark blue rather than red. The design previously included black trousers, but they were removed and the one-piece look was restored during the time of publication.
Wonder Woman was created by the American psychologist and writer William Moulton Marston (pen name: Charles Moulton), and artist Harry G. Peter. Marston's wife, Elizabeth, and their life partner, Olive Byrne, are credited as being his inspiration for the character's appearance. Marston's comics featured his ideas on DISC theory, and the character drew a great deal of inspiration from early feminists, and especially from birth control pioneer Margaret Sanger; in particular, her piece "Woman and the New Race".
Princess Diana commands respect both as Wonder Woman and Diana Prince; her epithetical title – The Amazon Princess – illustrates the dichotomy of her character. She is a powerful, strong-willed character who does not back down from a fight or a challenge. Yet, she is a diplomat who strongly "favors the pen", and a lover of peace who would never seek to fight or escalate a conflict. She's simultaneously both the most fierce and most nurturing member of the Justice League; and her political connections as a United Nations Honorary Ambassador and the ambassador of a warrior nation makes her an invaluable addition to the team. With her powerful abilities, centuries of training and experience at handling threats that range from petty crime to threats that are of a magical or supernatural nature, Diana is capable of competing with nearly any hero or villain.
Paquette detailed the changes he made to Wonder Woman's costume, stating that he removed the iconic American flag theme and instead incorporated a Greek influence: "The animal associated to Aphrodite is a dove so instead of an eagle on [Wonder Woman's] breastplate, it will be more of a dove. It's not the American eagle, it's the Aphrodite dove. Stuff that creates [the letter] W is by accident, so it's not like she already has a letter of the alphabet on her [costume]. In the end I've created a structure so it feels inevitable for Wonder Woman to look the way she does."
In September 2011, DC Comics relaunched its entire publication line, dubbing the event The New 52. Among the major changes to the character, Wonder Woman now appears wearing a new costume similar to her older one, and has a completely new origin. In this new timeline, Wonder Woman is no longer a clay figure brought to life by the magic of the gods. Rather, she is the demigoddess daughter of Queen Hippolyta and Zeus: King of the Greek Gods. Her original origin is revealed as a cover story to explain Diana's birth as a means to protect her from Hera's wrath. Currently, Diana has taken on the role and title as the new "God of War".
Wonder Woman's outfit has varied over time, although almost all of her outfit incarnations have retained some form of chestplate, subligaculum, tiara, bracelets, and her signature five-pointed star symbols. When Wonder Woman was first introduced, she wore a heavily patriotic skirt and red top which incorporated an American eagle and elements of the United States flag, reflecting the comic's origins during World War II. Later artists introduced what would become Wonder Woman's classic ensemble, adding an armored plate to her top whose design recalls a letter W and revealing blue short shorts, whose precise length varied from artist to artist. Other artists have experimented with different looks for Wonder Woman over the years, including an all-white mod jumpsuit, a biker outfit, a variation of her mainstream depiction featuring leather pants and a jacket, and a number of armoured battlesuits. Contemporary artists have attempted to emphasise Wonder Woman's traditional outfit as a red armored top with a blue gladiator skirt.
After Sekowsky's run ended in the early 1970s, Diana's roots were reverted to her old mythological ones and she wore a more modernized version of her original outfit, a predecessor to her "bathing suit" outfit. Later, in 1976, her glowing white belt was turned into a yellow one. For Series 3, artist Terry Dodson redrew her outfit as a strapless swimsuit.
Wonder Woman's signature weapon was her Lasso of Truth; consequently, much of her crime-fighting powers came from bondage, and her only exploitable weakness was, essentially, bondage. Grant Morrison and Yanick Paquette had teamed up to work on Wonder Woman: Earth One. Paquette confirmed that he and Morrison would be bringing back the bondage theme that was popular in Wonder Woman comics during the 1940s. However, he stated that Morrison was looking for a way to not only modernize it, but to use the bondage theme as a form of female empowerment. Paquette acknowledged that Wonder Woman has become more than just a beloved character, she is a symbol for feminism. "By bringing in sex and, yes, bondage, it reasserts [William Moulton Marston's core] idea that it is okay for women to have a healthy sexual appetite." Paquette elaborated more on this by pointing out the blatant double standards in comics when it comes to sex: "Could Wonder Woman really ever have a healthy and active sex life without it becoming political fodder for Fox News? And what of women and girls who want to be like her? Do we truly think they wouldn't be labeled sluts? I have my doubts."
Following the events of the Darkseid War, Wonder Woman is told by the dying Myrina Black that on the night of Diana's birth, Hippolyta gave birth to a twin child. This child was revealed to be male, known as Jason, and is said to be incredibly powerful. Wonder Woman makes it her mission to find him. At the same time, she finds the truth behind her origin and history is now cluttered, as she remembers two versions: the pre-Flashpoint one, and the New 52 rendition. She cannot locate Themiscyra or her fellow Amazons and the Lasso of Truth does not work for her anymore.
Aegeus Angle Man Ares/Mars Baron Blitzkrieg Baroness Paula von Gunther Blue Snowman Veronica Cale Captain Wonder Cheetah Circe Dark Angel Decay Doctor Cyber Doctor Poison Doctor Psycho Duke of Deception Earl of Greed Egg Fu/Chang Tzu Eviless First Born Genocide Giganta Grail Hades Hypnota Kung Lord Conquest/Count of Conquest Mask Medusa Minister Blizzard Osira Queen Clea Red Panzer Silver Swan Tezcatlipoca Zara
Many writers have depicted Diana in different personalities and tone; between both of her diametric extremes; that of a worldly warrior, a highly compassionate and calm ambassador, and sometimes also as a naive and innocent person, depending on the writer. What has remained constant, and is a mainstay of the character, is her nurturing humanity: her overwhelming belief in love, empathy, compassion, and having a strong conscience. This trait had been the reason for her induction into the Star Sapphires.
The costs for television advertisements for Wonder Woman are higher in comparison to that of previous DCEU film Suicide Squad. Warner Bros. has spent over $3 million on advertisements for Wonder Woman, whereas they spent $2.6 million on advertisements for Suicide Squad. Ticket selling site Fandango reported that Wonder Woman rounded the final leg of its marketing campaign as the most anticipated blockbuster of summer 2017, according to a poll conducted by 10,000 voters, the biggest survey in company history. Separately, Fandango also found that 92% of people surveyed said that they are looking forward to seeing a film that features a standalone woman superhero, and 87% wished Hollywood would make more women-led superhero films. In May 2017, NASCAR driver Danica Patrick drove her No. 10 car with a Wonder Woman paint scheme at the Go Bowling 400 in Kansas and at the Monster Energy Open in Charlotte.
Gloria Steinem, editor for Ms. magazine and a major supporter of Wonder Woman, stated "... [Marston] had invented Wonder Woman as a heroine for little girls, and also as a conscious alternative to the violence of comic books for boys." Badower described a near-international incident (involving an unnamed Russian general rolling dozens of tanks and munitions through a shady mountain pass) as an outstanding example for standing up to bullies. "She ends up deflecting a bullet back and disarming the general," he says, adding that "she doesn't actually do anything violent in the story. I just think that Wonder Woman is smarter than that."
Before she was Wonder Woman, she was Diana, princess of the Amazons, trained to be an unconquerable warrior. Raised on a sheltered island paradise, when an American pilot crashes on their shores and tells of a massive conflict raging in the outside world, Diana leaves her home, convinced she can stop the threat. Fighting alongside man in a war to end all wars, Diana will discover her full powers…and her true destiny.
Feminist icon Gloria Steinem, founder of Ms. magazine, was responsible for the return of Wonder Woman's original abilities. Offended that the most famous female superhero had been depowered into a boyfriend-obsessed damsel in distress, Steinem placed Wonder Woman (in costume) on the cover of the first issue of Ms. (1972) – Warner Communications, DC Comics' owner, was an investor – which also contained an appreciative essay about the character. Wonder Woman's powers and traditional costume were restored in issue #204 (January–February 1973).
Diana and Trevor arrived at the British War Council's meeting place. Trevor told her to stay behind while he retrieved one of his superiors from the war room. Curious, she followed him into the room, where dozens of men argued with each other while Sir Patrick Morgan struggled to be heard. The room fell silent as the men noticed Diana, as women were not allowed in the room; Trevor quickly escorted her out.
Even alongside all of her kindness, compassion, and empathy, Diana is still also a warrior at heart, and when someone she cares about is hurt, becomes far more relentless and ruthless. When seemingly beaten by Ares (who was only growing more powerful from her violence, rage, and hatred), and after having to watch her beloved Steve Trevor die, she flew into an agonizing rage, and she assaulted and brutalized several armed German soldiers with immense speed and ferocity. She even came close to murdering Dr. Poison as vengeance for Steve's death; but after recalling Steve's great love for an undying belief in her and her beliefs, restrained herself and refocused her energies on Ares, harnessing her love for Trevor to overcome her violent emotions and swiftly overpower an angered Ares. Additionally, she resolved to fight even harder after Steppenwolf revealed that he had killed several other Amazons. Outside of battle, however, Diana can also react indigently and negatively towards people who disrespect her, her relatives, or those she cares about. Two such notable instances were when she shot an angry look at Lex Luthor (after he insulted her father Zeus's memory), and when she shoved back Batman (after he had insulted her beloved Steve Trevor's memory). Diana also remains ruthless when facing enemies in battle as Wonder Woman, and she even shows signs of enjoying a good battle when they put up a good fight. This was seen when she briefly smiled and laughed when she was beaten to the ground by Doomsday, and smirked as she stopped the first bullet fired at a group of hostages in London.