The costs for television advertisements for Wonder Woman are higher in comparison to that of previous DCEU film Suicide Squad. Warner Bros. has spent over $3 million on advertisements for Wonder Woman, whereas they spent $2.6 million on advertisements for Suicide Squad. Ticket selling site Fandango reported that Wonder Woman rounded the final leg of its marketing campaign as the most anticipated blockbuster of summer 2017, according to a poll conducted by 10,000 voters, the biggest survey in company history. Separately, Fandango also found that 92% of people surveyed said that they are looking forward to seeing a film that features a standalone woman superhero, and 87% wished Hollywood would make more women-led superhero films. In May 2017, NASCAR driver Danica Patrick drove her No. 10 car with a Wonder Woman paint scheme at the Go Bowling 400 in Kansas and at the Monster Energy Open in Charlotte.
The Lasso of Truth, or Lasso of Hestia, was forged by Hephaestus from the golden girdle of Gaea. The original form of the Lasso in the Golden Age was called the Magic Lasso of Aphrodite. It compels all beings who come into contact with it to tell the absolute truth and is virtually indestructible; in Identity Crisis, Green Arrow mistakenly describes it as "the only lie detector designed by Zeus." The only times it has been broken were when Wonder Woman herself refused to accept the truth revealed by the lasso, such as when she confronted Rama Khan of Jarhanpur, and by Bizarro in Matt Wagner's non-canonical Batman/Superman/Wonder Woman: Trinity. During the Golden Age, the original form of the Lasso had the power to force anyone caught to obey any command given them, even overriding the mind control of others; this was effective enough to defeat strong-willed beings like Captain Marvel. Diana wields the Lasso with great precision and accuracy and can use it as a whip or noose.
Another major outfit change for Wonder Woman came about as part of DC Comics' 2011 relaunch of its entire line of publications, The New 52. The character's original one-piece outfit was restored, although the color combination of red and blue was changed to dark red and blue-black. Her chest-plate, belt and tiara were also changed from gold to a platinum or sterling silver color. Along with her sword, she now also utilizes a shield. She wears many accessories such as arm and neck jewelry styled as the "WW" motif. Her outfit is no longer made of fabric, as it now resembles a type of light, flexible body armor. Her boots are now a very dark blue rather than red. The design previously included black trousers, but they were removed and the one-piece look was restored during the time of publication.
While a visibly shell-shocked and saddened Batman promptly retrieves Superman's lifeless body (enveloping him in his own cape), Wonder Woman takes the body from Batman, gently placing it on the ground before them. Lois proceeds to cradle and weep over her fallen beloved, as Wonder Woman and Batman stand next to her in respectful lamenting silence. Wonder Woman equally saddened at his death, due to now not having the chance to get to know Superman.
Wonder Woman's character was created during World War II; the character in the story was initially depicted fighting Axis military forces as well as an assortment of colorful supervillains, although over time her stories came to place greater emphasis on characters, deities, and monsters from Greek mythology. Many stories depicted Wonder Woman rescuing herself from bondage, which defeated the "damsels in distress" trope that was common in comics during the 1940s. In the decades since her debut, Wonder Woman has gained a cast of enemies bent on eliminating the Amazon, including classic villains such as Ares, Cheetah, Doctor Poison, Circe, Doctor Psycho, and Giganta, along with more recent adversaries such as Veronica Cale and the First Born. Wonder Woman has also regularly appeared in comic books featuring the superhero teams Justice Society (from 1941) and Justice League (from 1960).
Wonder Woman was created by the American psychologist and writer William Moulton Marston (pen name: Charles Moulton), and artist Harry G. Peter. Marston's wife, Elizabeth, and their life partner, Olive Byrne, are credited as being his inspiration for the character's appearance. Marston's comics featured his ideas on DISC theory, and the character drew a great deal of inspiration from early feminists, and especially from birth control pioneer Margaret Sanger; in particular, her piece "Woman and the New Race".
Not even girls want to be girls so long as our feminine archetype lacks force, strength, and power. Not wanting to be girls, they don't want to be tender, submissive, peace-loving as good women are. Women's strong qualities have become despised because of their weakness. The obvious remedy is to create a feminine character with all the strength of Superman plus all the allure of a good and beautiful woman.
Paquette detailed the changes he made to Wonder Woman's costume, stating that he removed the iconic American flag theme and instead incorporated a Greek influence: "The animal associated to Aphrodite is a dove so instead of an eagle on [Wonder Woman's] breastplate, it will be more of a dove. It's not the American eagle, it's the Aphrodite dove. Stuff that creates [the letter] W is by accident, so it's not like she already has a letter of the alphabet on her [costume]. In the end I've created a structure so it feels inevitable for Wonder Woman to look the way she does."
Superhuman Durability: The bones and muscles of Wonder Woman are much denser and harder than those of humans and Amazons, which makes her incredibly durable. Although she is not bulletproof, she can survive brute force trauma, falls from high altitudes, explosions and powerful bursts of energy, or come in contact with superhuman opponents such as Ares, Doomsday, Steppenwolf and Superman. While training with the other Amazons, Wonder Woman was not affected by the attacks of the latter, not even by the attacks of strong Amazons like Antiope and Artemis, as well as by resisting the blows of the improved Erich Ludendorff without any damage. Wonder Woman's durability allowed her to withstand Ares's blows, despite the considerably greater strength of the God of War, as well as a direct hit from a sword built by Ares, an explosion of lightning that blew it away and left her somewhat dazed, and even a tremendous explosion that left her dazed and almost deaf for a few minutes and still was able to get up to fight again against her half brother. After reaching her full potential as a demigoddess, the Wonder Woman became considerably more durable, enough to withstand the huge blows of the Doomsday monster, with a blow sending her flying several meters and leaving her completely unharmed. It was also able to withstand the lightning, thermal vision and waves of electrical discharges of Doomsday, wrapped by the thick thermal beam without suffering any damage. In the same way, Wonder Woman came out completely unscathed and without a scratch from her fierce battles with Steppenwolf and Superman, even though Steppenwolf hit her constantly with her Electro Ax and Superman hit her with enough force to leave her dazed. While Wonder Woman may be affected by the considerable force of the powerful impacts, they only make her stumble and hit her briefly, leaving her unharmed, with Wonder Woman smiling even after receiving powerful blow from Doomsday that sent her flying, and quickly rose up to face the monster again with a renewed ferocity.
The Greek messenger god, Hermes, entrusts Wonder Woman with the protection of Zola, a young woman, who is pregnant with Zeus's child, from Hera, seething with jealousy and determined to kill the child. With the appearance of a bizarre, new, chalk-white enemy, the goddess Strife (a reimagined version of Eris, the goddess of discord who had battled Wonder Woman in post-Crisis continuity), Wonder Woman discovers she, herself, is the natural-born daughter of Hippolyta and Zeus, who, after a violent clash, became lovers. Hippolyta revealed Diana's earlier origin story to be a lie, spread amongst the Amazons to protect Diana from the wrath of Hera, who is known for hunting and killing several illegitimate offspring of Zeus.
Director James Cameron continued this debate, through his critique of the representation of female power in Jenkins's film. In an August 2017 interview with The Guardian, Cameron qualifies Jenkins's vision of Wonder Woman as "an objectified icon" and called the film "a step backwards". In contrast, he states, his character Sarah Connor (from his Terminator films) "was not a beauty icon. She was strong, she was troubled, she was a terrible mother, and she earned the respect of the audience through pure grit." Jenkins stated in response that Cameron's "inability to understand what 'Wonder Woman' is, or stands for, to women all over the world is unsurprising as, though he is a great filmmaker, he is not a woman". She further argued "there is no right and wrong kind of powerful woman" because "if women have to always be hard, tough and troubled to be strong, and we aren't free to be multidimensional or celebrate an icon of women everywhere because she is attractive and loving, then we haven't come very far have we." Reaction to this debate was mixed. Julie Miller sided with Cameron, whom she states refers to himself as "a pretty hardcore feminist" and who told Vulture that "I have no problem writing a script in which the males become subservient to the females, which is what happens in Aliens ... It's up to Ripley to win the day." In contrast, Miller argues that Jenkins and Gadot envisioned Wonder Woman as "a woman who exuded both femininity and strength, along with genuine confusion as to why men would treat women differently than they do other men". Susannah Breslin also agreed with Cameron, describing Jenkins's Wonder Woman as "a Playmate with a lasso" and "female power with no balls". Others were more critical of Cameron's critique. An article in Newsweek suggests that in contrast to his criticism of Jenkins, Cameron's own films include "lot of objectification" and quotes a few Hollywood celebrities who echoed this view. One of the quotes came from Jesse McLaren who states that "James Cameron's just confused there's a female hero whose motivations aren't centered around motherhood." Noah Berlatsky found areas of agreement between both Cameron and Jenkins, stating that while Cameron's objection is "an old point that's been made over and over for decades", Jenkins's film is not "solely focused on objectifying Gal Gadot for a male audience".
Wonder Woman received a largely positive response from film critics, with some calling it the DC Extended Universe's best film, with additional praise highlighting Jenkins's direction, acting, chemistry of Gadot and Pine, musical score, and action sequences. On the review aggregator Rotten Tomatoes, the film holds an approval rating of 93% based on 425 reviews, with an average rating of 7.66/10. The website's critical consensus reads, "Thrilling, earnest, and buoyed by Gal Gadot's charismatic performance, Wonder Woman succeeds in spectacular fashion." It is the second highest-rated superhero film on the site.[note 1] On Metacritic, the film has a weighted average score of 76 out of 100, based on 50 critics, indicating "generally favorable reviews". Audiences polled by CinemaScore gave the film an average grade of "A" on an A+ to F scale, while PostTrak reported filmgoers gave it an 85% overall positive score and a 73% "definite recommend".
Diana lifts a tank ready to crush Doctor Poison with it, but hesitates when she thinks about the love and compassion that Steve brought to her life when she realizes that he professed his love for her before leaving to sacrifice himself. Dropping the tank, Diana spares Doctor Poison, telling Ares that he is wrong about humanity. She tells him that while humans are everything Ares says and can be capable of the worst crimes, she's learned that they are equally capable of so much more: unbridled love and compassion. Ares engages Diana in a final fight, but is defeated after she fully embraces her powers as the God Killer and blasts Ares with powerful divine lightning. The soldiers, free from Ares' corruption, stop their fighting, thereby finally ending the war.
Even alongside all of her kindness, compassion, and empathy, Diana is still also a warrior at heart, and when someone she cares about is hurt, becomes far more relentless and ruthless. When seemingly beaten by Ares (who was only growing more powerful from her violence, rage, and hatred), and after having to watch her beloved Steve Trevor die, she flew into an agonizing rage, and she assaulted and brutalized several armed German soldiers with immense speed and ferocity. She even came close to murdering Dr. Poison as vengeance for Steve's death; but after recalling Steve's great love for an undying belief in her and her beliefs, restrained herself and refocused her energies on Ares, harnessing her love for Trevor to overcome her violent emotions and swiftly overpower an angered Ares. Additionally, she resolved to fight even harder after Steppenwolf revealed that he had killed several other Amazons. Outside of battle, however, Diana can also react indigently and negatively towards people who disrespect her, her relatives, or those she cares about. Two such notable instances were when she shot an angry look at Lex Luthor (after he insulted her father Zeus's memory), and when she shoved back Batman (after he had insulted her beloved Steve Trevor's memory). Diana also remains ruthless when facing enemies in battle as Wonder Woman, and she even shows signs of enjoying a good battle when they put up a good fight. This was seen when she briefly smiled and laughed when she was beaten to the ground by Doomsday, and smirked as she stopped the first bullet fired at a group of hostages in London.